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Optimise Your Revenue and Earn an Extra Month's Membership
Did you know that 12 months ≠ 52 weeks? By offering 4-week memberships instead of calendar months, you can effectively achieve 13 payments per year – thereby increasing your revenue by up to 8%. Without price increases. Without hassle. 💡 Booking Board makes it easy – our system supports 4-week memberships directly. Optimise your business with a simple adjustment that makes a noticeable difference.
Optimise your revenue with 4-week memberships – and earn an extra month
Would you like to increase your revenue without raising prices for your members? It may sound too good to be true – but it is actually possible, and the solution lies in the way you structure your memberships.
Most centres offer memberships on a monthly basis, which for many means 12 payments per year. But have you ever considered that a month is often perceived in practice as four weeks? This creates an interesting opportunity: there are 52 weeks in a year, and if you divide them into periods of 4 weeks, you end up with 13 payment periods instead of 12.
How to generate an extra payment month
By switching from monthly memberships to 4-week memberships, you can generate one extra payment per member each year – without raising prices. This equates to a revenue increase of approximately 8%, which goes straight to the bottom line.
For example: if a standard membership costs £30 per month, the member pays £360 annually (£30 x 12). Switch to 4-week intervals, keeping the price at £30 per period, and the annual amount rises to £390 (£30 x 13). It is an effective way to improve your finances – and members barely notice the difference.
Booking Board makes it straightforward
Booking Board naturally supports 4-week memberships as a standard feature. This means you can quickly and easily implement this change at your centre, with no need for manual adjustments or complications with payment systems. Everything is handled automatically, and your members are informed in a transparent and professional manner.
Several of our customers have already adopted this solution – and with great success. It is one of the most overlooked yet effective methods of increasing revenue in a sustainable way.
Ready to earn more – without charging more?
If you would like to hear more about how to easily activate 4-week memberships in Booking Board and optimise your revenue, please get in touch today. We are happy to help you get started and ensure you get the most out of your membership system.